Dollar Tree Inc. has built an entire brand on every item priced under a buck across 16,000 US retail stores in 48 states and five Canadian provinces. But with logistical costs soaring, persistent labor shortages, and the cost of everything rising, the company announced Tuesday that its new price point would be $1.25.

"Our Dollar Tree pricing tests have demonstrated broad consumer acceptance of the new price point and excitement about the additional offerings and extreme value we will be able to provide. Accordingly, we have begun rolling out the $1.25 price point at all Dollar Tree stores nationwide," Dollar Tree President and CEO Michael Witynski stated in a corporate press release.

by Anonymous

reply 5

November 23, 2021 7:29 PM

This is depressing, disturbing news. Dollar Tree was the one place I could count on for inexpensive necessities. Yes, one product on its own may be affordable, but when have an order that normally would cost $20, it now will be considerably higher.

by Anonymous

reply 1

November 23, 2021 7:16 PM

Already had a thread when this was news weeks ago.

I'd swear there was a second thread but I can't find it right now.

Offsite Link

by Anonymous

reply 2

November 23, 2021 7:18 PM

[quote]"Our Dollar Tree pricing tests have demonstrated broad consumer acceptance of the new price point and excitement about the additional offerings and extreme value we will be able to provide."

Just wait until I take my Pound Cake business elsewhere...then they'll be sorry.

I'll show you "broad" acceptance...you greedy corporate bastards.

by Anonymous

reply 3

November 23, 2021 7:21 PM

I never saw it. They should just make packages smaller.

by Anonymous

reply 4

November 23, 2021 7:21 PM

The best way to explain inflation to those who weren’t around in the 70s is tell that there used to be similar stores, but they were dime stores. And before that the 5 & Dime.

by Anonymous

reply 5

November 23, 2021 7:29 PM